idgroup is honored to have our design work for the product packaging of Elkarita, a 100% natural, no sugar added, non-alcoholic concentrate mix, featured in The Best Practices for Graphic Designers, Packaging: An Essential Guide for Implementing Effective Package Design Solutions by Grip. This guide to all things packaging is published by Rockport Publishing and is a reference book utilizing case studies and examples to take you through the entire packaging process. The informative guide includes information on strategy development, materials selection, naming, and studying the competition and provides strategic insights on all aspects of package design.

idgroup has 9 logo designs showcased in Design: Logo An Exploration of Marvelous Marks, Insightful Essays and Revealing Reviews by Paul Howalt and Von Glitschka. Just to name a few, our clients Aventa Specialized Women’s Care, BBBS Northwest Florida’s Corks and Canvases and Jared Jones CPA logos are featured in this inspirational resource. The publication showcases over 300 logo designs from all over the world, along with helpful information regarding the details of what makes these logos successful.